PARTNERS

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Paul Millsap, Hydra-Guard Ambassador

In August of 2019, Millsap joined the Hydra-Guard Sports Drink Ambassador Team, as the brand expands its footprint in the sports drink industry. Paul sits on the board with an active role and assists the company with public relations as a strategic partner in its marketing division. "Paul's a smart guy with passion not only on the court but in business as well. He has a lot of ideas for the innovation and marketing aspects of Hydra-Guard. He's been an instrumental part of the company and we are honored to have him as part of it. " says Joseph Tucker, Founder of Hydra-Guard Sports Drink.

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Paul Millsap, PGA Works Ambassador

In January 2020, Paul was named the first-ever PGA Works Ambassador. PGA works inspire individuals from diverse backgrounds to explore career opportunities in the Golf Industry. “PGA WORKS is positively impacting the composition of the golf industry’s workforce,” said PGA of America Chief People Officer Sandy Cross. “As we move our mission forward, it is very powerful for us to align with professional athletes like Paul Millsap, and his organization CORE4, who are equally committed to connecting talented individuals from diverse backgrounds with career opportunities in the golf industry.”

In addition to representing the PGA Works, Millsap will fund a PGA WORKS Fellowship in the Georgia PGA Section. The PGA WORKS Fellowship is a 12-month paid entry-level position, based at the Georgia PGA Section office. The Fellowship provides experience that is a reflection of what a potential career in the golf industry can offer. PGA REACH Senior Director Ryan Cannon stated,“Paul Millsap and CORE4 are passionate about providing opportunities for individuals from diverse backgrounds, and this Fellowship will open doors to a career in the golf industry.” Apply Now

Beginning in Fall 2021, Paul Millsap and CORE4 will launch a golf academy that is designed to promote access to golf careers in the industry and pathways to PGA Membership. Learn more

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Paul Millsap + DeKalb County Board of Elections

Aligned with our core values to support and empower the community, Paul Millsap and family of businesses are proud to partner with DeKalb County to provide the CORE4 training facility as a General Election Voting Center. “The state has a history of voter disenfranchisement and saw Republican Gov. Brian Kemp elected in 2018 while overseeing, as secretary of state, what ended as a disputed election. Primary elections in the state in June 2020 were conducted amid hours-long lines and confusion at polling places.” (Yahoo News) “I chose to wear ‘Vote’ on my Denver Nuggets jersey during the 2020 NBA Playoffs to demonstrate my personal passion for the cause (of empowering voters),” said Millsap. “However, I was compelled to do more. So, I’m proud to provide access to the CORE4 facility as an early voting polling location in the DeKalb community.” 

New Partners

Paul is happy to partner + represent brands/organizations that align with his Core Values/Power of 4:

Committed: Loyal brands and strong partnerships
Community: Brands that give back 
Character: Brands with upstanding character/integrity
Competition: Brands that want to win